Smart campaigns are a simplified type of ads campaigns. You can launch an ad in just a couple of steps. All audience settings, images and text will be automatically selected by us. Suitable for small and medium-sized business owners.
Smart campaign can be created if you are promoting communities
How to create a smart campaign
- In the “Campaigns” section, click the “Campaigns” tab and click “Create”.
- Click the “Smart сampaign” tab.
- In the “Advertised object” field, enter a link to the community or select it from the list.
- Describe your offer: briefly talk about your product or service. You can also choose a description option from the neural network.
Click “Continue” to go to the next step.
Ad
Check the selected settings and the generated ad. If necessary, you can change them manually.
If you want to completely change the ad, click on the “Generate new ad” button.
If you want to change the ad partially, e.g. change the logo, text or image, advertiser information, select “Edit ad”.
Audience
In this section, select who your ads will be shown to.
By default, the audience is selected automatically, but you can set the settings manually. To do this, select “Set up manually” from the drop-down list and specify the desired targeting. Learn more about available targeting
Budget
Specify how much you are willing to spend on the campaign per day or for the entire duration of the campaign.
Define the dates of the campaign below. You can also set the schedule and the maximum cost of the target action.
Next, click on the “Create a Smart сampaign” button. The campaign will be launched immediately after moderation check. You can monitor the moderation status on the “Campaigns” tab of the dashboard.
How to evaluate the result
You can analyze the statistics of the campaign on the dashboard: on the “Campaigns” or “Ads” tabs. Metrics and expanded statistics will help you evaluate the effectiveness of an advertising campaign